The majority of organizations innovate primarily on their product or service, either by innovating on a single aspect or type of innovation, mainly product or service performance. This makes their innovations indistinguishable from those of competitors. In this respect, the best innovators launch value propositions by innovating on several aspects, for example: innovating on the business model, the distribution network and the customer experience. This greatly complicates the task of competitors, and makes innovation efforts much more sustainable.
This free webconference (1 hr) aims to:
- Raise participants' awareness of the ten types of innovation
- Inspire participants with examples of organizations that have innovated in several areas.
Webconférence française disponible ici: https://www.eventbrite.ca/e/758970149147?aff=oddtdtcreator
