Account Management 1 Day Workshop in Fresno, CA

Certificate: Course Completion Certificate

Language: English

Duration:1 Day

Credits: 8

Refreshments: Snacks, Beverages and Lunch included in a classroom session

Course Delivery: Classroom

Course Overview:

Account Management is an important role within any organization. Account Managers are responsible for nurturing customer relationships and increasing sales with their organization's key customers. The Account Manager will usually act as a first point of contact for clients; responding to complaints, purchases, project requests and any general queries. Their approach should help maintain client relationships in order to ensure that they continue to use the company for business.

This Account Management training materials are suitable for anyone that works in an account management role or relevant sales function and will assist the participants in improving their working practices, developing customer relationships and in turn increasing business performance and sales success.

Course Contents:

Build a strong account management team that are able to effectively manage customer relationships and drive sales

The role of account manager is both important and demanding. The account manager acts as the ‘face’ of the business and should professionally represent the business by creating a strategy for success and delivering a high level of customer service. Account managers need to be effective communicators, needing to both engage with the client and also develop internal relationships to ensure promises are delivered upon. Another key responsibility of the account manager is to identify business opportunities and help drive business results for their company.

Why is taking this Account Management training a good idea?

Well, just imagine if you were better able to:

• Build effective business relationships with clients and help drive sales performance.
• Add value to clients and help ensure their requirements are met or exceeded.
• Measure the performance of your key accounts and adapt their approach accordingly.
• Understand the key attributes required for success and work on developing them.
• Set a strategy for sales success and create action plans for pre-defined goals.
• Monitor and measure your own performance and set your own targets.

Ultimately, this training will help employees to focus on what is required to succeed in the role of account manager, building a strategy with clear actions and helping the organisation to business success.

Account Management can be a very challenging role depending on the number of clients, the range of industries the clients represent, and the nature and attitude of the client. The main focus of the role is to provide continual client service to clients, this may include quarterly or annual business reviews, additions to the account in terms of extra services supplied plus face-to-face and online meetings, on a regular basis.

The Account Manager will also be responsible for delivering high levels of client service to ensure that clients do not leave and will need to create a strategy around this. This strategy will depend on the type of client in terms of size of the business commitment, Key Performance Indicators plus contractual agreements which may dictate the framework for the relationship.

Building a personal relationship as well as a business one is key to becoming an effective Account Manager. After all, “It is easier to fire a business associate or employee than it is to fire a friend”.

Course Feature:

At the end of this Account Management training you will be able to:

• Practice Account Management with an organisational perspective
• Demonstrate the key competencies required for successful Account Management
• Conduct a portfolio analysis to identify key accounts
• Measure the performance of your key accounts
• Record and document key events

Who can Attend?

Anybody who is interested in learning Account Management Skills.

Certification:

Once after the training you receive a course completion certificate from Academy for Pros.

We also offer a variety of other courses:-

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Research has shown that workplace conflicts can become highly destructive. Negative emotions may be stirred up, poisoning team morale, creating stress and destroying relationships.

Our one day workshop in Conflict Management and Communication Skills immerses you in the most advanced conflict management tools, strategies and practices applicable today. You will gain hands on practice on proven frameworks, go through simulations and exercises that will train you to be highly effective professional and leader, starting day one.

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With our Crisis Management workshop, your participants will understand that a crisis can occur at any time. They will develop the skills needed for certain negative events. Also, they will be able to recognize warning signs to help avoid negative situations completely, or, if the situation occurs, better manage the crisis.

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Employee engagement is a necessary strategy for companies that want to succeed in the marketplace. Employee engagement is not an HR initiative that managers are reminded to do once a year. It is a key strategic driver of employee performance, accomplishment, and continuous improvement all year long. It is the outcome of how your organisation interacts with people to drive business results.

These Employee Engagement training suitable for anyone that works in a management or leadership role.

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These Essential Management Skills training suitable for anyone that works in a management or leadership role. They will provide the perfect foundation for new managers to develop and grow, while giving existing managers the chance to review their current skills and build on their performance.

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Course Contents:

Having an effective team around you is crucial. However, it is an area that is often left to chance, which can lead to de-motivated individuals that do not feel part of the business and consequently do not perform. This course looks at what it takes to lead an effective team and how you can get the best out of the people in it by understanding the role of a leader, both personally and from the point of view of the team.

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