Communicating Your Brand in a "Digital World" Workshop

Communicating Your Brand in a "Digital World" Workshop

By PEI BioAlliance

Date and time

Mon, Jun 12, 2017 10:00 AM - 3:00 PM ADT

Location

Delta Prince Edward

Sir John A Ballroom 18 Queen Street Charlottetown, PE C1A 4A1

Refund Policy

No Refunds

Description

This workshop that will change the way you think,what to say, how to say it, and with whom!

While you are consumed with the entrepreneurial challenges of developing and delivering a new product, the marketing and communication world is experiencing the greatest disruption since the printing press. It’s euphemistically called the “digital world”, but in reality is a confusing, complicated, multi-channel, data-encumbered, propensity oriented world.

Workshop Program:

10:00 - 11:00 a.m. - Registration, Coffee and Networking

11:00 a.m. - Welcome and Introductions

11:10 a.m. - Session Overview and Presentation - Claire Lamont, CEO, Smak

12:00 -12:30 p.m. - Lunch Buffet and Networking

12:45 p.m. - Presentation - Ken Rotondo, President, Mind Genomics Advisors

1:45 p.m. - Workshop with Claire and Ken

2:30 - 3:00 p.m. - Q&A/Concluding Remarks

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