Communications & Inclusion – Telling our Stories

• Part One: June 10th at 12 pm EST
• Part Two: June 17th at 12pm EST

Based on what we’re trying to achieve, who do we need to engage - and what messages matter to them?

Now, more than ever, our organizational capacity to connect with and engage stakeholders and communities online is a critical element of our organizations’ success. Our work and our key messages are about connections, opportunities and helping to build diverse and inclusive workplaces. Our outcomes in most circumstances rely on engagement. Our stories contain our organizations’ reason for existence and create a compelling case for the social change we seek while enlisting allies, deepening relationships and fostering meaningful collaborations.

An intentional brand, communications strategy and organizational platforms which support and encourage effective story-telling are all critical to engagement and outcomes. Stories happen on our ‘front lines’ - but simply asking our employees to ‘tell stories’ isn’t even close to a complete strategy. Learn how to facilitate a culture of communication and engagement around our work and its impact on the people and communities we serve – and explore ways to build story-telling into work routines within an intentional communications framework.

Part One - will engage participants in shared learning around the ‘why and how’ of story-telling including essential story-telling concepts and techniques.

Part Two - participants will learn about how to use existing resources to create a structure to gather, curate and share our work with the specific audiences we wish to engage.

A copy of the presentation will be provided along with resource links and templates to help organizations initiate and implement a communications strategy and engaging online presence.

Contact: sean.mcewen@realeyes-capacity.com

Participants will automatically be registered for Part 2 of the event.

The RingCentral Meeting link will be sent to registered participants on Tuesday, June 9th for Part 1, and Tuesday, June 16th for Part 2.

Please note if you have not previously used RingCentral, please allow for a few extra minutes to download the prior to joining.

If you require additional support or accommodation to participate email us at info@odenetwork.com.

Sean McEwen Biography:

Sean McEwen is a Workplace Diversity and Inclusion Consultant and a Director at RealEyes Capacity Consultants. RealEyes supports organizations to build cultural agility and workforce sustainability through diverse and inclusive workplaces that effectively leverage human capital and workplace culture. Sean engages with service providers and businesses across Canada to build their capacity in these areas.

Over the past 22 years Sean has been designing and overseeing Employment Inclusion and Entrepreneurship services for people with disabilities while providing leadership and coaching to teams of Career Practitioners serving job-seekers and employers. Through RealEyes Capacity Consultants, Sean has co-developed Employment Inclusion Training for organizations facilitating employment services for diverse groups of job-seekers. An avid proponent of collaboration and social innovation, Sean has helped developed social media campaigns and regional / provincial / national networks dedicated to the Employment Inclusion of people with disabilities.

Sean’s educational background is in Youth Services and Mental Health. He is a Certified Employment Specialist and has chaired the board of directors for both the Alberta Association for Supported Employment, as well as the Canadian Association of Supported Employment. Sean works across Canada but is based out of Calgary and has worked extensively with Indigenous communities in Southern Alberta. Sean’s Blackfoot (Niitsitapi) name is O’tsskoi piiksi (blue bird).