Ecommerce Essentials: A 3-Part Workshop for Small Business Owners
This workshop series is designed for small business owners who are in the early stages of ecommerce or just starting their online store. Each session builds on the last, guiding participants through the key steps to setting up and growing a successful ecommerce business.
Session 1: Choosing the Right Ecommerce Platform
Objective: Help business owners select the best ecommerce platform for their needs based on features, cost, and ease of use.
Topics Covered:
● Overview of popular ecommerce platforms (Shopify, WooCommerce, Squarespace, Wix, etc.)
● Key factors to consider (budget, scalability, integrations, ease of use)
● Understanding fees, payment processing, and hidden costs
● Choosing the right platform based on business type and goals
● Quick demo of setting up a basic store on a popular platform
Takeaway: A clear understanding of the best platform for their business and a roadmap for getting started.
Bonus: Hands-On Support & Q&A
Each session will include a live Q&A and practical exercises to help participants apply what they've learned to their business.
Facilitated by Ben Frisch, owner of GET Digital Support and BFresh Media.
