Understanding Basic Analytics and Metrics

On January 7th, don't miss our insightful workshop, Understanding Basic Analytics and Metrics, tailored for individuals aiming to grasp the essentials of social media analytics. In today’s data-driven world, the ability to interpret and act upon analytics is crucial for anyone looking to make an impact online. Whether you're a new entrepreneur, seasoned business owner, or social media enthusiast, this workshop will demystify the complex world of metrics, teaching you how to track engagement, analyze audience behavior, and measure your social media success. Our host will provide you with a solid foundation in understanding key performance indicators (KPIs) and how to use data to refine your strategy and improve content performance. Unlock the potential of analytics to steer your online presence toward greater visibility and effectiveness.

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About the Speaker - Karine Parthenais, Founder & Creative Director

Karine Parthenais is the owner of Mellow Brew Marketing, a boutique marketing agency based in Cornwall, Ontario. With a keen focus on strategy, web design, and branding, Karine has established her agency as a go-to resource for businesses seeking creative and effective marketing solutions. Her expertise in social media marketing and passion for strategic thinking allow her to craft compelling narratives that elevate her clients' brands. Under her leadership, Mellow Brew Marketing continues to thrive, helping businesses grow and succeed in a competitive marketplace. She looks forward to welcoming you to this series.